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United Airlines recognition event

United Airlines hosted a recognition event for employees who excelled in promoting the Chase Bonus Bucks Program — encouraging passengers to apply for the credit card and earn bonus credits.

I led the creative for full experience, including the event logo, signage, posters, email, award, and raffle tickets.

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BEFORE

AFTER

Event Logo
The challenge was to take the existing logo and elevate the overall look and tone for the gala event. I used navy blue and gold as the main colors and incorporated stars along the flight icons — enhancing the design while preserving the original identity.

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Concept
We developed the core message, “The sky meets the stars,” for the event. To bring this theme to life, I combined United Airlines cabin imagery with a starry sky background, visually reinforcing the message.

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RAFFLE

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AWARD

CREDENTIAL

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